An estimated 3.6 billion people worldwide already log on to platforms like Facebook, Twitter, Instagram, TikTok, and LinkedIn every month. Their ranks could easily exceed 4.4 billion by 2025. More than ever, an active social media presence is a must for any business looking to connect with customers in today’s increasingly competitive digital marketplace. But it’s not enough to throw up a Facebook page or send out a tweet now and then. To really get the most out of social media, you need consistent imagery, thoughtful hashtag curation, and a steady stream of customized content that inspires regular interaction with users. Oh, and did we mention you’ll need a unique strategy for every social media platform you want to leverage? Although careful use of Facebook, Twitter, LinkedIn, TikTok, and Instagram can play an integral role in growing your business, they each attract a unique community of users. So, what works well on one won’t necessarily yield results on another. Feeling overwhelmed? We don’t blame you. Navigating the social media labyrinth can seem like a puzzle that’s impossible to solve – especially when you’re already juggling everything else that goes along with running a business. But take a deep breath and relax. As a full-service and integrated agency, our digital marketing pros have the JUICE to manage your social media presence in a way that will raise brand awareness, boost traffic and conversions, and position your company for sustainable, long-term success.